A new digital health purchasing survey by Peterson Health Technology Institute (PHTI) revealed that 97 percent of employers, 86 percent of health systems, and 84 percent of health plans intend to maintain or increase spending on digital health solutions in the coming year.
In a news release on October 10, PHTI stated that the reasons for increased spending were relatively consistent, with purchaser groups reporting increased consumer demand (83 percent) and improved health outcomes (62 percent) as primary motivators. Further, three out of five health plans (60 percent) cited cost savings as a top reason for increased investment in digital health.
“Health plans, employers, and providers want to meet continued demand for digital health solutions, while ensuring the solutions they purchase have strong evidence that they improve health and generate economic efficiencies,” said Caroline Pearson, executive director of PHTI, in a statement. “This survey shows that there is a valuable opportunity for digital health companies to better align their offerings with what purchasers need and want, which in turn, will allow more people to access these tools and the benefits they can bring.”
PHTI noted that the survey, conducted in partnership with NORC at the University of Chicago, and polled 332 decision-makers responsible for purchasing digital health solutions at health plans, employers, and health systems.